Coles & # 39; latest collectibles have wildly turned around with some vendors trying to offload fake characters.
It's triggered a warning to anyone who is willing to spend money on rare Stikeez that if it seems too good to be true, it is safe.
Coles has paid into colleagues dill with his minifruit and road figures.
The golden banana is the most sought after of them all – there are only 100 in circulation.
One recently sold for $ 20,000, but collectors are being warned to make sure they don't spend big money on foolish gold.
Retail analyst Barry Urquhart said that in all three incarnations in the Stikeez campaign, very quick behavior has emerged.
Coles says that all genuine golden bananas come with a certificate of authenticity.