One of the most important news in 2018 was that Sony decided to stay out of E3 2019. It's been a lot to talk about, so it's not surprising that Wedbush Inudstries analyst Michael Pachter had an opinion on it. According to the analyst, it is a mistake from Sony.
In a recent interview with Gaming BoltPachter was questioned by Sony's decision to miss E3 2019. According to the analyst, this is a bad choice as he sees the event as a good investment in advertising. He also noted that at some point they are returning to E3.
"I think it's something from an apartment. I think they've made a bad decision. At some point I think they stated that it wasn't money that was spent well and they're wrong. I don't know how much they spend on E3, but even though they are $ 15MD, they get $ 15MD in advertising. So I think they're stupid to let it go. And they'll return, "he said.
But if it's a good investment in advertising, why did Sony get out of the E3 train? According to Pachter, it is likely that the company has nothing to show or at least prepare to launch its next-generation console.
"They will probably announce their next generation console in the spring of 2020 and have their own event. Maybe they call it PSX. Maybe they have a PSX in December 2019 and they will announce their next generation console," the analyst says.
Later, Patcher talked about the controversial Sony conference at E3 2018. His words show that he did not like what Sony was preparing for this year's conference: "They had the stupid walk that no one understood, and it was not fun. I think That they probably spent a lot on it, and they are people who do not recognize that they were wrong so they take their ball and go home after it does not work. "
And what do you think of Pachter's words? Do you think I'm right? Tell us in the comments.
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