Monday , November 30 2020

Suzuki celebrates a high flying 2018 with Swift as the spearhead



The new generation of Suzuki Swift, which expanded its range this year with the new Swift Sport, was one of the models that swept the sale, which was the best-selling on the market.


With new features like the launch of Suzuki Swift Sport who joined the fast generation, the versions with AllGrip technology, the Boosterjet engine, the new MPV Ertiga, the Japanese brand succeeded as the national market leader in various opportunities throughout the year.

Suzuki
Suzuki Swift Sport

By the end of 2018, mark He fought unit by unit to hold second place, a fact that was never achieved by the brand for more than 40 years in the country.

According to figures from the National Automotive Association of Chile (ANAC), Suzuki reached second in the cumulative sales ranking of light and medium-sized new vehicles by November, achieving a sales volume of 30,426 units and a market share of 8%. This corresponds to a growth of 24.1% compared to the same period last year.

It should be noted that Suzuki in the passenger segment is leader with more than 15% participation, largely thanks to the successful hatchbacks Swift and Baleno.

Suzuki
Suzuki Baleno

"We are very pleased with these results because it is not an easy task to be in this year's accumulated position instead of climbing three places and stopping. It has been a challenge as it competes with the best-selling brands, everything big We hope to close 2018 in this place, something unprecedented for Suzuki, and it enhances the quality, design, technology and safety of our vehicles, "said Pedro Celhay, brand leader.

The Japanese company expects to follow the growth trend in 2019 with important developments, including the expected Jimny.


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