Yesterday afternoon, Microsoft sent its latest episode of Inside Xbox, a monthly live stream, where the company updates players about new things in the Xbox world. Like most episodes of Inside Xbox, it was long, precisely staged and the light on interesting news. If new Nintendo Directs have become exciting, mini-E3 press conferences, new episodes of Inside Xbox feel more like the ads running before a movie.
In theory, it is nice for Xbox fans to get regular updates from the people behind the platform, and Inside Xbox is by no means Microsoft's only way to share Xbox news. The company has twitter feeds and a news site, podcasts, develops video series and other common card-shaped showcases to get out of the message.
However, the Inside Xbox series has been presented by Microsoft since last year as a premiere, almost monthly showcase. The video episodes have the length to suggest it, clock in well over an hour. However, the content has been oddly flawed, with small news tips diluted by lots of host chats and an abundant amount of time spent on granular items, it is hard to imagine Xbox fans set to.
Last night, three minutes on the announcement that the name of Microsoft's internal studios is changing from Microsoft Studios to Xbox Game Studios, a shift in part to make it clearer that Microsoft's studios are making games for the Xbox.
Or take the 10 minutes spent announcing a tour glory fan experience that will let participants play laser tag and geek out on lifestyle replicas of their favorite glory things, among other activities. It resembles Inside Xbox episode 3 last May when the big news was one glory Light gun game comes to Dave and Busters. Last night glory the segment culminated with this exchange between one of the show's hosts and Kiki Wolfkill, the leader of glory Studio 343 Industries.
Inside the Xbox host Kate Yeager: "I would be referring as a Halo fan if I didn't ask, even if you can't say anything, even if you say no, I'd like to know if there's anything you can tell us about the new Showtime Halo project. "
343 Industries Kiki Wolfkill: "Yes. No news to share officially. I mean, we're kneeling deep inside it. It's really exciting for us. These things take so much time and we're really in the knitty-gritty and it's so much fun. "
Probably it was supposed to let people know that there may still be glory Showtime series after the first director was dismissed in December, but these are hardly exciting updates, especially when considering a new one glory TV show was first announced back in 2013.
Some news trickled in. We learned D & # 39; Vorah will be in Mortal Kombat 11. and Jotaro and DIO from Your Bizarre Adventure will come to Jump Force. Plus Tomb Raider shadeHowever, not even a year old will arrive at Game Pass on February 7, followed by a bunch of other games.
There was also a notice of a message. At the end of its segment bitch Sea, Rare's executive producer, Joe Neate, revealed that on March 20, the studio will announce details of a major future update coming to the game. The announcement of this news about upcoming news and friends bitch Sea players would be able to try the game for free for a week, took about 12 minutes.
The scope of the entire show, including movie trailers Crackdown 3 and Metro Exodus, could easily fit within a short 15-20 minute video instead of the approximately 80 minute marathon. Within Xbox episodes tend to be.
After the show, the Xbox asked Twitter account fans what their favorite part was. "The moment you announced new exclusions. Oh wait .." wrote a person. Others were less cynical. "For me it was all the Game Pass news plus the Metro story was pretty amazing," wrote another.
I saw the episode through Twitch, where the chat was less than friendly, and the audience dropped from 10,000 to less than 5,000 by the end of the show. YouTube numbers were the same.
The latest episode marked almost a year's anniversary of the show's return since its Xbox 360 predecessor ended in 2012. At the time, Microsoft said it hoped to make the show a monthly event, but since the fall, episodes have been sporadic. The formula is usually the same: Nuggets of light news scattered between interviews between Xbox personalities and video game developers, where everyone seems to know what the answers are, but seems like they just shoot shit in a friend's cellar.
In theory, incorporating interviews with developers is a great way to try to get the people who make games in front of the people who play them. It's just that in practice any potentially interesting response tends to be strangled by the format, which more closely resembles the tense chit chat of a red carpet event than two people having a relaxed and interesting conversation about a new game.
There have been a few exceptions, especially when Hello Games & Sean 39 Murray was exhibited last May to advertise No People's Sky: Next, a massive update that adds multiplayer and other requested features to the game. His exchange was partly fascinating because he was passionate and did not obey scripted as he said "[Next] is like the potential that everyone has always seen No Human Sky, "Recognizing the two years of work required to make it the game everyone had expected at the launch. It also benefited him from having new information on what was really the game's 2.0 launch.
Under the segment that included the name change to Microsoft game development studies, Xbox Executive Matt Booty was asked by the long-standing Xbox hypeman Larry Hryb when players would get a glimpse of what the company's new studios have been working on. Only if Booty had said "now." Instead, he said, "We'll be happy to share some news about what to come up in the coming months and the E3." It's nice to know that Microsoft has more Xbox news coming, but for Inside Xbox to really work, and to make it worthwhile for everyone's viewing time, the show needs to make more of Xbox's greatest news worth advertising right there on the Inside Xbox. Maybe next time?